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Worksoft Software

services

Services Provided

  • Brand Identity
  • Web Site Design
  • Content Management
  • Salesforce Lead Integration
  • RSS Feeds

Worksoft Software

"In under 45 days, we were able to rewrite and port all of our website content into Imulus Central. This CMS is huge for us given the flexibility that we’ll have going forward. In the past, we’ve had to involve a 3rd-party webmaster for every change, even a paragraph of text, which introduced many days of latency to our marketing projects. 
We can now modify and develop content ourselves and we have the ability to easily add new events and campaigns -including automatic Salesforce integration." -Greg Davoll, VP Marketing, Worksoft Inc.

The Challenge

Worksoft Software wanted to redesign their site with the intention of communicating their brand of quality products, their great support and their SAP specialization. The new site needed to be usable and functional in order to funnel users to the correct pages and generate qualified leads.

The Solution

Worksoft's new site has a full SEO site structure, URL aliasing, and Clean Dynamic URL generation in order to bump up their ranking in search engines. Their modular design allows for quickly changing marketing campaigns along with a fully content managed site on the Imulus Central ASP.NET platform. The CMS also allows for form-protected documents and lead-generation tools that filter information directly into Salesforce. The clean, professional, high-end design promotes trust and confidence in the Worksoft brand, which in turn generates more qualified leads.

The Result

Under Greg’s client leadership Imulus redesigned the entire Worksoft site in under 2 months time. Together, we collaborated with Greg to define the brand, strategy and functionality of the new site. During development, his team successfully transferred & built new content in Imulus Central CMS in less then 45 days with great ease.